“Companies must take a clear stand on recent issues and draw the line,” Viber CEO Djamel Agaoua said.

Viber app, an instant messaging software application operated by Japanese multinational company Rakuten, decided to sever business ties with Facebook: the biggest social network worldwide. Viber will remove all Facebook-related contact points from our app, including Facebook connect, Facebook SDK, and Giphy, as well as all ad spending on Facebook.

An official statement from Viber says that “Facebook continues to demonstrate poor judgement in understanding its role in today’s world.” The company claims that Facebook mishandles users’ data and it lacks privacy in its apps. Facebook also has taken an outrageous stand avoiding the necessary steps to protect the public from violent and dangerous rhetoric, the statement further provides.

“We are not the arbiters of truth, but the truth is some people are suffering from the proliferation of violent content and companies must take a clear stand,” CEO Agaoua said.

In a recent report from statista.com, the Viber chat app has almost 1.17 Billion registered users worldwide. 

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